Branding

For years, marketers have been told that some media “can’t be measured.” TV builds awareness. Billboards drive familiarity. Social creates engagement. Search converts. The […]

Visual content plays a crucial role in enhancing the impact of social media within your law firm’s marketing strategy. It’s essential to understand that most users on social platforms are primarily seeking information on DIY projects, connecting with friends, or staying updated on the latest trends that affect their lives.

Basically, a digital ecosystem is a bunch of technologies that work together to deliver information to your customers about your products and services. A […]

“By failing to plan, you are preparing to fail.” Benjamin Franklin first uttered these pithy words back in 1790. A couple of centuries later, […]

In the world of marketing, success isn’t just about throwing more money at Facebook ads or launching flashy campaigns. It’s about uncovering the essence […]

A common question I get—especially from small and mid-sized law firms—is how to get started with a marketing campaign. “Should we run ads on […]

As media buyers, we’re tasked with buying time and space. Our clients trust our expertise and experience to guide their brands along a marketing […]

An integrated marketing strategy goes so much deeper than just billboards and banner ads – the brand’s mission and values need to be felt […]

As a Facebook Marketing Partner, the Roux team is a member of a global community of specialists known for excellent service and technical skills. […]

Launching a new brand and identity for a well-known organization is never simple or easy. Recently, the team at Roux played a major role […]

For over 20 years, our team at Roux has built digital journeys and delivered audiences to our clients’ websites. In our opinion, having the […]

THE CHALLENGE Within many industries, the role of the brand is to promote awareness and interest in the product, while letting entities down the […]