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Advertising|Blog|Media Strategy|Planning

7 MARKETING BOOSTS FOR 2025

As an advertising agency built for law firms, we act as financial advisors. A lot of our work is steering firms to get the […]

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Advertising|Blog|Media Strategy|Television

The Over/Under on Over-the-top (OTT) Advertising, Is it right for you?

The way people watch television is rapidly changing—every year the percentage of people “cutting the cord” on cable TV grows. As viewer behaviors shift, […]

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Advertising|Blog|Buying|Legal

Optimize Your Law Firm’s Advertising Spend

In today’s world, there are several routes to choose when deciding how to allocate your law firm’s annual marketing budget. From digital to social […]

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20 Years in Advertising|Advertising|Marketing|Planning|Strategy|Tourism

Top Travel Marketing Tips & Trends For 2024

Marketing to travelers has never been tougher. With a plethora of shape-shifting trends, online reviews, and unpredictable global events, travelers are bombarded with both […]

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20 Years in Advertising|Advertising|Branding|Planning|Strategy

The Art of Big-Picture Branding

“By failing to plan, you are preparing to fail.” Benjamin Franklin first uttered these pithy words back in 1790. A couple of centuries later, […]

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20 Years in Advertising|Advertising|Marketing|Media Strategy|Technology

Beyond the Buzz: Top 10 Ways AI Can Enhance Your Marketing

Artificial intelligence (AI) is reshaping industries across the board, including marketing. As a forward-thinking agency, we understand integrating AI can seem daunting, but rest […]

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20 Years in Advertising|Advertising|Analytics|Audience Analysis|education|Marketing|Strategy

Navigating Audience Segmentation for Optimal Travel Marketing

Finding your tribe in the world of travel marketing is thrilling and a little overwhelming. How do you pinpoint that sweet spot audience that […]

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Advertising|Audience Analysis|Branding|Content Marketing|Marketing|Media Strategy|Strategy

Unforgettable Campaigns: The Power of Insight and Strategy

In the world of marketing, success isn’t just about throwing more money at Facebook ads or launching flashy campaigns. It’s about uncovering the essence […]

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Advertising|education|Marketing|Media Strategy|Strategy

When Competition Comes Into Your Market

When large competitors enter your market, what should you do?     It’s not if but when—at some point, you’ll have to face newcomers to […]

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Advertising|Law|Media Strategy

Optimize Your Law Firm’s Advertising Spend

In today’s world, there are a number of routes to choose when deciding how to allocate your law firm’s annual marketing budget. From digital […]

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Advertising|Social Media|Strategy

Is Clubhouse the Latest Marketing Platform?

Media folks are constantly scanning the horizon for the latest digital trends and platforms to apply to their client’s marketing and media strategy. Along […]

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Advertising|Law|Media Strategy

Strategic Planning for Law Firm Marketing

It’s no secret that the legal marketing field is crowded, therefore standing out among a sea of law firms is challenging. Marketing is one […]

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