Insights
We’re numbers people with knowledge to share.
Blog
YOUR MARKETING QUESTIONS GET EXPERT ANSWERS THAT DRIVE GROWTH
Gain front-row insights on marketing, media and advertising trends that impact your industry. Our knowledge sharing, education and strategic guidance help your brand thrive with actionable takeaways that accelerate growth.
Louisiana Travel Summit Takeaways: Audience, Storytelling, and Growing Trends in Tourism Marketing
Tourism professionals from across the state descended upon New Orleans for the Louisiana Travel Summit (AUG 18-20). With more than 400 attendees, the event […]
Two Marketing Assumptions That Get More Expensive As You Grow
The marketing that worked when a company was smaller may become less efficient as it scales. Customer acquisition costs can rise while competition is […]
Marketing Budget Strategy: How To Get Every Dollar To Drive Growth
Marketing leaders aren’t under pressure because they lack ideas. They’re under pressure because of higher revenue expectations, increasing customer acquisition costs, tighter budgets, and […]
News
What’s new in the ROUXniverse
Discover breakthrough work, innovative strategies, and the talented people creating measurable results for brands. Celebrate the successes and learn from strategies that drive real business growth.
NOW HIRING: DIGITAL MEDIA PLANNER
Job Title: Digital Media PlannerLocation: New Orleans, LACompany: Roux AdvertisingJob Type: Full-Time, Mid-Level, Hybrid Job Description We are seeking a strategic digital media expert […]
LSU New Orleans Launches a New Era with Roux
Purple and gold have long been synonymous with Louisiana and New Orleans, thanks to Mardi Gras and LSU fandom. This summer, the city is […]
Chris Henson Joins the Roux Krewe as Brand & Content Manager
Roux is excited to welcome Chris Henson as our new Brand & Content Manager. Chris brings a diverse background in content creation, brand strategy, […]
