marketing strategy

Thank you. Those two words conjure up all kinds of positive emotions. Showing appreciation comes in many forms, from the thank you note to […]

It seems like for the past five years the industry has been saying, “it’s the year of mobile!” Well, it might finally be here. […]

The Federal Communications Commission is drawing up a plan to reverse Obama-era rules that require all internet traffic to be treated equally. Known on […]

It is a little too early to hang the stockings, but there’s no better time than the present to consider how you’ll take advantage […]

Helping Louisiana’s Capital Reach New Audiences When was the last time you booked a trip? Was it with your family? A group of close […]

It can be a struggle to keep up with how consumers think, feel and behave. As marketers and communicators, it is essential to research […]

Have you ever seen one of those large banners plastered across the side of a building and wondered how it got there? Well, in […]

Last week, myself and a few members of the Roux. team attended LTPA’s LT. Governor’s Summit. It was a week full of informative breakout […]

When Shelly Leeke decided to make the move from New Orleans to Charleston, it was a smooth transition. If New Orleans had a beloved […]

Unless you’re living under a rock or on a remote island with no internet, you’ve obviously heard about Verizon buying Yahoo! No big deal, right? Just […]

  2017 marks Roux’s 20th anniversary as an advertising agency in New Orleans. In celebration of this occasion, we sat down with our clients, […]

Sports travel continues to grow despite economic conditions, and why not?  In good times and bad, there are games to be played and team […]