Local Restaurants, It’s Time to Dive in the Digital Ocean
I’m sure by now you’ve already scrolled through hundreds of pictures and videos of food and restaurants in your Facebook, Instagram, Twitter or YouTube […]
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5 Reasons Why I Cut The Cord
As I write this piece, I’m watching the Saints game, but not through cable. According to the Wall Street Journal, more than 1 million […]
Worth The Drive: Tips for Attracting Tourists to Your Restaurant
You’ve made a name for yourself in the local market, but you want your restaurant to be on the top of the list for […]
How Companies Can Get the Most Out of Their Nonprofit Partnerships
According to the National Restaurant Association, 94 percent of restaurants make charitable contributions, adding up to $3 billion a year in charitable giving from […]
5 Car Dealership Marketing Tips To Set Your Business Apart
According to a 2016 survey, Millennials and Gen X shoppers would choose a root canal or house cleaning over negotiating with a car dealer. […]
Tips for Multi-Location Restaurants to Succeed Locally
Congratulations! Your restaurant made such a splash in its original location, you’ve had the opportunity to branch out. That’s a major accomplishment in an industry […]
Takeaways from the Louisiana Lt. Governor’s Travel Summit
Last month, Lake Charles hosted over 500 tourism and hospitality professionals at the Lt. Governor’s Travel Summit. The conference featured a keynote address from […]
6 Tips for Running a Successful Giveaway Campaign
Giveaway campaigns offer an engaging way for businesses in the tourism and travel industry to raise their profiles and attract online followers. To make […]
Live Events: A New Playground for Marketers
Savvy marketers recognize the power of live events According to the report Event Marketing 2018: Benchmarks and Trends, 8 in 10 marketers believe live […]
Personalization Is Paramount
Despite a growing global concern with data collection, a third of Americans say they’re happy to trade their personal data for more personalized online […]
How to Retarget and Convert Your Hospitality Prospects Online
What is retargeting? In a recent study, the tech company Fastbooking found that the average hotel website conversion rate is 2.2%. In other words, […]
HTTP Websites Have Security Risks – 4 Things You Should Know
For over 20 years, our team at Roux has built digital journeys and delivered audiences to our clients’ websites. In our opinion, having the […]