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Let’s talk Strategy: Do’s and Don’t for Healthcare Marketing in 2017 Do understand your audience. While you’ll want to connect with everyone to tell […]

While podcasts are nothing new, over the past couple years their popularity has been skyrocketing. All indicators point towards significant growth in the near […]

Have you ever taken inventory of the number of apps you use in a week? I came up with about twenty off the top […]

As a Digital Media Planner, it’s my job to ensure that our clients are getting the most from their advertising spend. For years, everyone […]

During the holiday season, how do you reach your audience without getting lost in the noise? Are you looking to advertise to a single, […]

Your system needs an update.  The computer alerts you as you’re shutting down or you get an email from the administrator. Cue the eye […]

“I want to advertise our new product and I have $12,000. Is that enough?” In 2016, with tight budgets, growing costs and shrinking margins, […]

The 2016 Fall Classic features the clash of two teams with a combined 178 years of championship drought. The Cubs’ misery has been parodied […]

Why do some media executions fall flat and others have that special something that captures the moment? You have worked hard to create the […]

Years ago, with a click of a button, I installed an ad blocker. Seconds later all ads had disappeared from my screen. Websites loaded […]

As technology continues to improve every day, understanding digital media and taking advantage of the unique opportunities it offers is a necessity for anyone […]

Today’s digital users have an unlimited amount of information at their fingertips. On average, smartphone users check their phone about every nine minutes. When […]