Meaningful Metrics for Tourism Marketers
At Roux, we’ve leveraged more than 30 innovative audience analysis tools and decades of experience to manage over $48 Million in successful media placement […]
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How To Reach The Unhealthy American
No one wants to be unhealthy, but adopting better eating habits and more active lifestyle choices can be a challenge. Many Americans struggling with […]
Using Segmented Data to Hyper-Target Tourism Campaigns
A Millennial, a Gen Xer, and a Baby Boomer walk into a swanky hotel bar. They sidle up to the three feet of marble […]
Budgeting Time Is Over
Let’s talk Strategy: Do’s and Don’t for Healthcare Marketing in 2017 Do understand your audience. While you’ll want to connect with everyone to tell […]
Tis The Season
During the holiday season, how do you reach your audience without getting lost in the noise? Are you looking to advertise to a single, […]
The Digital Native
Today’s digital users have an unlimited amount of information at their fingertips. On average, smartphone users check their phone about every nine minutes. When […]