Eric Morgan

With in-person sales limited across the board, the automotive industry has taken one of the hardest hits throughout our current economic challenge. As car […]

As a marketer, the biggest challenge you have is quantifying your return on investment (ROI). Afterall, your company is spending large sums of money […]

As I’m sheltering in place, my social media pages remind me of exotic destinations and exciting travel adventures. I slip into a reminiscent state […]

What if I told you there is a crystal ball for how your digital marketing will perform? A way to look into the future […]

Healthcare marketers have large quantities of data at their disposal, as well as nuanced insights about customer demographics and psychographics, and strategies for increasing […]

If I were to ask you to list all the ways to use the internet to promote a brand’s offerings, I trust you could […]

Almost overnight, the state of the world has quickly changed right before our eyes. Along with seeking news from our typical sources, we’ve been […]

As a father and a business owner, what COVID-19 has done to life is nothing short of amazing. Like many people, my wife and […]

To say we’re in uncharted waters is an understatement. The U.S. and many countries are on lockdown, economies are unstable and citizens are rightfully […]

As a team of media strategist and planners, Roux provides clients with insight on their current and prospective customers. As you will read below, […]

Auto dealerships have a wide range of skills under one roof, from customer service, product knowledge, negotiation abilities and more, but they’re rarely ALSO […]

It’s challenging to scroll through your favorite marketing website or daily e-newsletters without coming across the topic of 5G. Many refer to it as […]