Tag

tourism marketing

Marketing|Restaurant|Strategy

Tips for Multi-Location Restaurants to Succeed Locally

Congratulations! Your restaurant made such a splash in its original location, you’ve had the opportunity to branch out. That’s a major accomplishment in an industry […]

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Media Strategy

Creative Use of Media Produces Unique Exposure

Not too long ago it was fairly easy. Once a media strategy was created and approved by the client, the media planning team would […]

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Tourism

Takeaways from the Louisiana Lt. Governor’s Travel Summit

Last month, Lake Charles hosted over 500 tourism and hospitality professionals at the Lt. Governor’s Travel Summit. The conference featured a keynote address from […]

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Media Strategy|Strategy|Tourism

6 Tips for Running a Successful Giveaway Campaign

Giveaway campaigns offer an engaging way for businesses in the tourism and travel industry to raise their profiles and attract online followers. To make […]

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Advertising|Digital Advertising|Strategy|Tourism

How to Retarget and Convert Your Hospitality Prospects Online

What is retargeting? In a recent study, the tech company Fastbooking found that the average hotel website conversion rate is 2.2%. In other words, […]

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Marketing|Tourism

Super Bowl 2024: A Win for NOLA Tourism & an Opportunity for Marketers

Winning the bid for Super Bowl 2024 is just one more touchdown in a series of game-changing plays by the New Orleans tourism and […]

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Marketing|Tourism

Integrating Influencer Marketing Into Your Tourism Campaign

What is influencer marketing? According to the Federal Trade Commission’s strict definition, influencer marketing is a form of paid endorsement. The influencer is an […]

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Advertising|Tourism

Tips for Leveraging Visual Content in Your Tourism Marketing Strategy

Some things simply can’t be put into words. When it comes to hospitality and tourism, visual content is a necessity to capture the interest […]

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Advertising|Social Media|Technology|Tourism

The Effects of Social Media on Tourism Marketing

Social media has evolved to the point where companies have significantly altered their online marketing strategy. With the vast majority of the population using […]

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Advertising

Tips for Surviving Mardi Gras in New Orleans

Mardi Gras in New Orleans is nothing like you have ever experienced. For those of you in the dark, Carnival season starts on Twelfth […]

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