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PRIORITY ZIP CODE STRATEGY ACCELERATES GROWTH FOR LASPCA

THE CHALLENGE LASPCA was experiencing stagnant year-over-year growth in new patients. While broad-based marketing efforts were increasing visibility and generating lift, revenue was not […]

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Case Study|Healthcare

TOP-OF-FUNNEL MEDIA BUYING SECURES BRAND FAVORABILITY IN SATURATED MARKET

THE CHALLENGE Critical marketing metrics showed lagging visibility and volume for LCMC Health against its largest competitor due to their over-spending in share of […]

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Case Study|Tourism

“TASTE OF LOUISIANA” AIRPORT LOUNGE ACTIVATION

THE CHALLENGE Some international tour operators attending the 2025 IPW Conference lacked personal experiences and interactions with the State of Louisiana. Traditional engagement and […]

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Case Study|Tourism

LOVE THE BOOT 2025 CAMPAIGN CASE STUDY

THE CHALLENGE Litter continues to diminish Louisiana’s quality of life while inflicting lasting damage on our environment. Yet despite widespread concern, many residents remain […]

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Case Study|Tourism

Louisiana Book Festival

Challenge The fast-approaching festival needed a boost in awareness, accompanied by a steady stream of engagement to encourage visitation to the one-day event. Challenging […]

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Case Study|Restaurant|Social Media

San Antonio & Toronto Brand Positioning, Organic & Paid Social Media

Challenge Our client, owner of three Ruth’s Chris Steak House franchises in San Antonio and Toronto, believed the marketing support and resources they needed […]

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Case Study|Tourism

VBR Case Study

Challenge Capture the rebounding transient visitors to create economic impact. Partnering with a local design firm, Roux was tasked with all media buying responsibilities […]

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Case Study|Restaurant

Zea Rotisserie & Bar Seasonal Seafood Promotion

Challenge Our client needed to run a seafood promotion for the 2023 Lenten season to increase their dine-in sales. Due to a lack of […]

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Case Study|Legal

Leeke Law Firm

Challenge The Leeke Law Firm, a young firm with one principal and two attorneys, faced increasing challenges in an extremely competitive market. Despite marketing efforts in place, their inefficient strategy led to […]

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Case Study|Tourism

Hotel Monteleone

Challenge New hotels and short-term lodging options, combined with an evolution in how travelers plan and book, are challenging the travel industry’s occupancy levels […]

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Case Study|Consumer

Cleco

Challenge Success in the utility industry is often defined by J.D. Power’s Customer Satisfaction Study (CSS) results. Fortunately for Cleco Power, at the end […]

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Case Study|Legal

Shane Smith Law Firm

Challenge: Increasing Case Volume Shane Smith Law Firm wanted to increase case volume in a robust North Carolina market. However, the brand’s past efforts had little impact on their target audience. Despite […]

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