News and Observations
From An Advertising Agency Built For Law Firms.
You need legal marketing answers, and we can help. We have a knack observing all things marketing and advertising. And we comment. Sometimes it's digital, sometimes it's in-take. Occasionally we talk about ourselves - new faces on the Roux team, or great work our smart people are creating. Regardless, please enjoy our observations and news, and take away something that can grow your law firm's monthly case volume.
Case Study – Leeke Law Firm
The Situation, Problems, & Opportunity The Leeke Law Firm, a young firm with one principal and two attorneys, faced increasing challenges in an extremely competitive market. Despite marketing efforts in place, their inefficient strategy led to a staggering cost per case and opportunities left on the table. The strategy failed to gain momentum in a […]
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PILMMA Super Summit 2024
The PILMMA Super Summit 2024 was an event to remember! Our team had the opportunity to reconnect with old friends, connect with new faces, discuss marketing strategies and insights, and witness our own Eric Morgan deliver a captivating presentation. As representatives of our city, we were proud to provide attendees with authentic New Orleans cuisine, […]
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Eric Morgan on Spaghetti on the Wall Podcast
Discover the secrets to skyrocketing your firm’s calls and case volume by tuning in to Eric Morgan’s recent appearance on the “Spaghetti on the Wall” podcast by Leduc Entertainment. As the President/CEO of Roux Advertising, Eric brings a wealth of expertise with his strategy-first approach, honed over 29 years of experience in strategy mapping, media […]
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